SAP Order Fulfillment & ATP

Stop Missing Promises. Start Capturing Profit.

Every missed delivery, stockout, or backorder isn’t just a logistics failure—it’s a margin leak. For CEOs, CFOs, COOs, and CSCOs, inconsistent order fulfillment signals something deeper: strategic drag. It erodes customer trust, inflates cost-to-serve, and stalls revenue—especially when it happens despite the power of SAP already in place.

SAP’s Available to Promise (ATP) engine was built to give your business confidence in every order you commit to. But too often, that confidence is lost in a sea of misaligned priorities, broken trust in SAP dates, and manual workarounds. Reveal realigns your ATP rules, sales order processes, and fulfillment execution—so your promises become predictable, your cost-to-serve drops, and your margin goes up. No new systems. Just smarter use of the one you already own.

Executive Summary: Strategic Drag in Plain Sight

9 out of 10 SAP-run companies leave fulfillment profit on the table—trapped in spreadsheets, broken trust, and underused system logic. When ATP dates aren’t believed, sales and service rely on gut feel, leading to costly expediting, revenue delays, and backorder chaos. The result? Millions in hidden costs and untapped growth potential. Reveal bridges the gap between your strategic intent and SAP execution—so you can stop the leakage and deliver with precision.

What’s at Stake: Profit Leakage from Poor Promise Execution

Here’s what fulfillment failures really cost your business:

• Rising fines and service credits despite having enough inventory.
• Manual sales workarounds replacing ATP with guesswork—eroding trust in SAP.
• Disjointed order prioritization delaying revenue and harming key accounts.
• Backorder churn and rescheduling loops wasting planner time and increasing customer frustration.
• Skyrocketing freight and labor costs from expediting and rework.

All of this stems from a deeper issue: SAP is capable, but it’s not being used to its full potential.

What Reveal Solves: Fix the Root, Not the Symptoms

Reveal goes beyond firefighting fulfillment issues—we eliminate the friction that causes them:

• Reconnect sales commitments to real-world supply through trusted ATP logic.
• Realign business behaviors with SAP processes—ensuring consistency from order entry to delivery.
• Eliminate spreadsheet overrides and tribal knowledge by re-establishing SAP as the single source of truth.
• Enable true order prioritization using the full SAP order fulfillment toolkit—including ATP, MRP, and rescheduling capabilities.
• Build trust in system-driven dates—empowering teams to make and keep every promise.

Measurable Business Impact: What Executives Can Expect

With Reveal’s optimization of SAP Order Fulfillment and ATP, our clients have achieved:

• 17–35% improvement in OTIF, reducing lost revenue and customer churn.
• Up to 23% drop in expedited freight costs, directly lowering cost-to-serve.
• $8–12M working capital recovery, by avoiding over reliance on safety stock.
• Faster order-to-cash cycles, improving revenue velocity and customer experience.
• Significant reduction in backorder processing and rescheduling churn.

A $2.2B industrial manufacturer faced mounting customer complaints and delayed shipments due to distrust in ATP and manual availability checks. Reveal realigned their ATP logic, order processing rules, and MRP triggers to match operational realities. In just 6 months, they achieved a 17% lift in OTIF, unlocked $8M in working capital, and slashed expedited freight costs by 23%—all using the SAP they already owned.

How We Do It: People. Process. SAP.

Reveal’s oVo® methodology—Discover, Educate, Adopt, Sustain—ensures sustainable gains across all layers of fulfillment:

• Discover hidden inefficiencies and misalignments using live SAP data and real-time order performance analytics.
• Educate users to understand and trust ATP logic—replacing spreadsheet guesswork with informed, system-driven decisions.
• Adopt best-practice fulfillment processes that align sales, supply chain, and customer service around one version of the truth.
• Sustain performance through ongoing monitoring, SAP-aligned digital learning (via Reveal TV), and behavioral reinforcement.

This isn’t a system overhaul—it’s a business-first recalibration of how SAP is used to drive fulfillment excellence.

Why SAP—and Why Reveal

SAP has the logic, data, and tools to deliver best-in-class fulfillment. Most companies simply haven’t activated it. Reveal unlocks the full value of your SAP investment—without writing a single line of code or implementing new platforms. We optimize how your people use SAP to reduce friction, recover margin, and fulfill the promise your customer is counting on.

Ready to Stop the Bleed?

If you're leaking margin through missed commitments and manual fulfillment workarounds, you're not alone—but you don’t have to stay there. Let’s recover the profit hiding in your sales order cycle—and turn fulfillment into a source of competitive advantage.

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