Facing rising inventory costs, manual workarounds, and underused SAP capabilities, Campbell’s Soup needed to restore trust in its systems and drive supply chain performance. By partnering with Reveal, they aligned their teams, data, and SAP processes—resulting in $53 million in savings, a 39% reduction in inventory, and significant improvements in schedule attainment and service levels.

The Challenge

Campbell’s Soup, a household name in food manufacturing, was grappling with operational inefficiencies despite a major SAP ECC implementation. While the technology was in place, the business outcomes weren’t materializing. Key challenges included:

• Ballooning raw material and finished goods inventory
• Limited trust and reliance on SAP’s MRP functionality
• Misaligned master data and inventory strategies
• Heavy manual processes and excessive order expediting
• Fragmented materials management practices and reporting gaps
• High service levels—but at the unsustainable cost of excess inventory

The result: high operating costs, low visibility, and a supply chain that was working harder, not smarter.

The Decision

In 2016, a newly formed corporate materials management group recognized the need for a different approach. Campbell’s chose Reveal for their ability to go beyond system configuration and deliver measurable, sustainable outcomes. The decision was driven by Reveal’s deep expertise in SAP optimization, pragmatic methodology, and focus on turning SAP into a high-performing business asset.

The Transformation

Reveal’s engagement began with a targeted focus: restore confidence in SAP, realign processes, and empower people across the organization. Using their proven oVo® methodology, the Reveal team worked alongside Campbell’s to:

• Establish clear ownership of master data and align MRP strategies
• Focus on high-impact materials using standard SAP tools
• Educate planners, buyers, schedulers, and managers on how to drive business value through SAP
• Introduce Process Aligned Teams (PATs) to tackle daily operational issues
• Embed new KPIs aligned with strategic business goals
• Facilitate executive decision-making by making data visible and actionable

The transformation wasn't just technical—it was organizational. SAP became a trusted system, not an underutilized tool.

The Results

Campbell’s realized substantial business impact:

• $53M in total savings ($40M in the first year alone)
• 39% reduction in inventory
• 38% improvement in inventory turns
• 100% optimization of average inventory value
• 98% reduction in overdue supply chain elements (Red Lights)
• 95% reduction in exception messages
• Significant improvements in production schedule attainment and operational service levels
• Simplified and standardized procurement processes
• Stronger data governance and SAP utilization across the organization

Campbell’s Soup didn’t need new technology—they needed to unlock the profit hidden within the systems they already had. Reveal helped them close the gap between what SAP can do and how it was being used—turning complexity into clarity, and inefficiency into measurable business value.

If your supply chain performance isn’t keeping pace with your business goals, it may be time to transform how you use SAP. Let's uncover the value that's already within your operations.